Full Price Merchandise

A treat for tiny hands, Bashful Cream Bunny Ring Rattle can be grabbed by its soft paws, long lop ears or ring-shaped tummy. When given a gentle sh...

Soft, gentle, and perfectly sized for tiny paws, the Bartholomew Bear Ring Rattle is designed to soothe and delight. With a plush ring shape that’s...

Bring a little floral fun to playtime with the Cream 'Berry' Bunny Ring Rattle, a soft, soothing companion for tiny hands. Based on the beloved Cre...

Sweet little musical TV toy for the youngest. Activate the moving screen by turning the button counter clockwise. The pictures on the screen will f...

It rolls for us! Whatever your choice among the 5 models available (teddy bear, snail, fox, rabbit, bird), each adorable mini loop to walk will del...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring has all the love in thecdetails with developmental features for baby to explor...

A cute mouse squeaker toy. Squeaks easily when gently shaken or squeezed. A beautifully made safe toy that is perfect for young babies to explore t...

A gorgeous hand squeaker toy. Squeaks easily when gently shaken or squeezed. A beautifully made safe toy that is perfect for young babies to explor...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring™ has all the love in the details with multiple features for baby to explore. T...

Cuddle, Play & Learn! Jingle sounds, crinkly cause and effect features and fun textures make our Link & Love™ the perfect playtime friend! ...

Shake Up Playtime! Put rhythm development within reach with these easy-to-grab Itzy Mini Maracas™! With rattle beads in one and a jingle bell in th...

A charming take-along toy! ake fun on the run with Itzy Travel Charms! This on-the-go toy engages baby’s senses with crinkle and jingle sounds, sof...

Cuddle, play & learn! Your little one’s new exploratory tagalong! The attachable Bitzy Traveler is made with soft Sherpa and features jingle so...

Your little one’s new exploratory tagalong!  The attachable Bitzy Traveler™ is made with soft natural cotton fabric and minky velour and features j...

6M+ This rainstick is so pretty, with its delicate colours and spring-themed illustrations. It's a great way to develop babies' musical ears. The ...

Using the suction cups to fix the SOREN to the table, this sensory toy will keep little eager hands entertained during mealtime. Let your baby expl...

Objects in the Itzy Bitzy Mirror are cuter than they appear! Watch as your babe smiles at their reflection in the mirror, reaches for the textur...

Shake the teething blues away with an adorable Ritzy Rattle™! Our silicone rattle teether features a gentle rattle sound and includes two silicone ...

Shake the teething blues away with an adorable Ritzy Rattle™! Our silicone rattle teether features a gentle rattle sound and includes two silicone ...

Cuddle, Play & Learn! Instant good vibes and beloved memories await with your baby’s new bestie - the Link & Love™! From the gentle chime s...

Whether they’re a Swiftie in training or getting ready to perform at the CMAs, the Itzy Bitzy Jamboree music set is made for little ones in their m...

Little bit of this, little bit of that… little Bitzy Shake. The Bitzy Shake brings three times the fun with soft, flexible silicone, colorful danc...