Full Price Merchandise

Your little one's new best friend! Thanks to the T-bar fastening with an adjustable Velcro fastening strap, the Spark will stay on perfectly...

Knit legging in our stretchy rib knit with elastic waistband. Slim fit with added stretch to grow with your baby. Featuring our ‘pink' hue. Care: M...

Some say Amuseables Pickle is an acquired taste. He prefers the term cult classic. Zingy, freckled, bright-eyed and booted, he’s a natural in th...

Strut, sparkle, and shine in our Dancing Diva High Heels, the ultimate shoes for every little glam queen! Crafted from a see-through material, thes...

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him ‘The Teddy Bears’ Picnic' or maybe ju...

Jardine Skirt - Blushed Rose The Jardine Skirt – Blushed Rose is a beautifully delicate piece designed to bring softness and charm to your little o...

Make learning playful with our Premium Soft Foam Magnetic Letters and Symbols, designed to pair perfectly with your Magic Playwall. This beautifull...

Red Bow Scalloped Knee Highs Our scalloped knee high socks are a new fan fave! And for good reason!  Perfect for all seasons and styles- with the s...

Add cozy charm to your doll’s wardrobe with our Fluffy Cotton Doll Onesies! Designed for 28cm-38cm dolls like Miniland, Minikane, Minicolleto, an...

Wrap Tiny Feet in Comfort with Our Adorable Plush Bear Slippers! Sweet and soft, our plush bear slippers are the perfect solution for chilly day...

A fun little gift for any little who loves all things magic or fairies, the Alimrose Star Wand is sure to be loved. This sweet wand is ideal for dr...

Share the love, show your appreciation, or send a just-because message with our greeting cards. A blank interior lets ...

Send your favorite someone a thoughtful message with one of our birthday greeting cards. A blank interior lets your handwritten note take center st...

Explore the whimsy and wonder of the fairy world with this must-have gift for young fairy enthusiasts!This complete collection of Cicely Mary Barke...

Adorable holiday bracelet - assorted

Bring your little one’s fairy tale dreams to life with the Velvety Soft Sleeping Sweetheart Princess Gown with Arm Warmers, inspired by the eleganc...

Easy to put on, your little Princess can let her hair down with this Rapunzel Braid. This elegant headband features a long, brown or blond bra...

Crafted in the classic European hand-blown glass style, these charming ornaments celebrate your favorite foods with a playful twist. Each design br...

An instant favourite, the Indaba mice are made from soft wool/polyester felt and dressed in adorable outfits. These these cuties are charming hung...

The softest companion for the sleepiest moments, the Bartholomew Bear Comforter is designed with little snoozers in mind. Featuring Bartholomew’s s...

We redesigned our classic velour Forest Fairy Tunics. Our new dazzling Pink Sequins Forest Fairy Tunics are a radiant and enchanting outfit that wi...

Glitter galore, these wings razzle and dazzle. Enclosed between two layers of tulle are iridescent star shaped confetti pieces. As your little one ...

A delightfully fun, fact-filled planetary tale from the creator of the Baby University series! Travel around the solar system and celebrate what ma...

A quality set of little fabric covered snap clips Sold in sets of two these timeless hair clips are finished using a range of Liberty London prints...

3, 2, 1... Blast off with our super sweet new Rocket clips! This pretty little clip pack is perfect for adding some fun to any outfit! 4 in a pack...

Transform eggs into wonderful works of art with our charming Peter Rabbit and friends' egg tattoos. The designs are based on vintage illustrations ...

 5 adorable tiny baby hair bows in grosgrain ribbon on snap clips. Sweep fringe away out of baby's eyes! Boutique-style hair bows is ideal for spri...

It's evening in the forest and Little Owl wakes up from his day-long sleep to watch his friends enjoying the night. Hedgehog sniffs for mushrooms, ...

Send your favourite someone a thoughtful message with one of our festive greeting cards. A blank interior lets your handwritten note take cent...

Beep, beep! Kids who adore trucks and love Valentine's will get all revved up when they see this special transport set! It includes brightly colore...

Is it a card, is it a decoration, is it a gift? It's all three! Share some puppy love with our beautifully designed and crafted cards, featuring an...

Dress the dolls for a glamorous masked ball, an ice skating adventure, a trip to the ballet, a magical carriage ride and lots more Christmas...

Prepare your child for kindergarten with this adorable picture book that celebrates the bond between little one and grown-up! Help your child prepa...

Board book edition of the beloved bestseller with more than 2 million copies sold!Mama, Do You Love Me? is the classic story of a child testing the...

Winter finger gloves lined with warm fleece for added comfort and insulation. Features an easy adjustable strap around the wrist for a customized ...

DESCRIPTION Share the love, show your appreciation, or send a just-because message with our greeting cards. A blank int...