New Play & Learn

Introducing our stunning platinum princess gown for kids, fit for royalty! This enchanting dress is crafted with the utmost care and attention to d...

Everyone needs a helper, not just Santa! Eldo Elf is a charming friend with rosy cheeks and fold-detail ears. This dandy pixie wears a mulberry sui...

He may look like a wizard, but Heccaty Hootnightly is actually a mocktail mixologist. With a flair for dramatic glassware, unique flavors and accom...

Make a wish!Amuseable Birthday Cake is snuggly-scrumptious, with tussly fur so beautifully baked. This party poppet wears a squashy hat of heavenly...

Say hello to the softest sidekick (and must-have fashion accessory): the Peanut Penguin Pouch. Inspired by fan favorite Peanut Penguin, this pouch ...

This little pouch is inspired by the most popular teddy bear Jellycat of them all, Bartholomew Bear! Brave and full of heart, he’s always 200% ther...

Introducing Amuseables Sun Musical Pull, a ray of sunshine to brighten any nursery! Gently pull on the cheery cream cloud and an original Jellycat ...

Amuseables Snowflake is all tired out from dancing about on the winter breeze! This double-cream cutie has a happy grin and a beany bottom to sit u...

Reach for the moon and you may hear music! The Amuseables Moon Musical Pull features a pair of celestial friends made in recycled fibers. Gently pu...

Absolutely adorable and oh so collectible! Our hand-knit baby animals are the perfect way to start or grow your cuddle+kind collection. Every...

Absolutely adorable and oh so collectible! Our hand-knit baby animals are the perfect way to start or grow your cuddle+kind collection. Every...

  Absolutely adorable and oh so collectible! Our hand-knit baby animals are the perfect way to start or grow your cuddle+kind collection. Eve...

Absolutely adorable and oh so collectible! Our hand-knit baby animals are the perfect way to start or grow your cuddle+kind collection. Every...

Absolutely adorable and oh so collectible! Our hand-knit baby animals are the perfect way to start or grow your cuddle+kind collection. Every...

Introducing our Monarch Butterfly Twirl Dress with Wings & Headband! This magical ensemble is crafted for comfort and enchantment, with a soft,...

Zora Magic Drawing Board by Liewood. LCD drawing board designed for endless creativity, complete with a pen. Lightweight and reusable, it features...

Zora Magic Drawing Board by Liewood. LCD drawing board designed for endless creativity, complete with a pen. Lightweight and reusable, it features...

Our golden rose princess dress was such a success that we are now introducing a pink rose princess dress! This dress is accented with gold trim, sh...

The Police Officer Set includes: Jacket, Hat, Handcuffs, Walkie Talkie, Badge, and Name Tag. It's easy to enforce the law of the land when you have...

Sound the alarm! And suit up to fight ferocious pretend fires in this full firefighter outfit. Look the part in this complete 5 piece dress-up-and-...

A cute mini kitten doll. Lilly Kitty features a sweet ivory linen dress & rose check linen headband. She is ready for a playdate with her adora...

Alimrose Mini Sofia Bunny – Petite Perfection in Every Detail! Meet Mini Sofia Bunny, the ultimate companion for little ones who adore style, char...

Mini matilda is an adorable doll with gorgeous red hair and an on trend pink linen frock that is removable, encouraging developmental play.  Suita...

The cutest asleep/awake Matilda doll. Fits perfectly in the mini sleeping bag. One side she has asleep eyes and on the reverse she has awake eyes. ...

A sweet baby angel mouse. Adorbs! Suitable from 3yrs.  25cm / 9.8 inches tall Features: Linen and cotton outer with sparkly silver wings Gorgeous ...

Meet Aubrey! Our newest little bunny. Made from a linen/cotton for her body and wearing a sweet strawberry print dress. She has a cute bow sewn on ...

Baby Pearl Bunny is a beautiful linen bunny with pretty pink floral bodice and soft pink tulle tutu. She will become your treasured keepsake. Sui...

Cute Removable Dress: Bopsy Bunny arrives dressed in an adorable outfit that's not only fashionable but also encourages imaginative dress-up play...

Jerboa may be small, but he’s a giant when it comes to culture. Ballets, operas, plays – if there’s a stage, he’s in the front row (and usually on ...

Skipson Lamb is a gentle dreamer with a lifelong fascination for dinosaurs. He can talk for hours about triceratops and keeps a dino-themed books s...

Bring a little positivity wherever you go with the Amuseables Shamrock Bag Charm. With soft green leaves, neat cordy boots, and a sturdy silver cla...

Munro Scottie Dog is a proud Scotspup of fine traditions: long walks, strong opinions, and a love of good-quality shortbread (the butterier, the be...

Amuseables Skull Planter is all about good vibes, green shoots, and taking things slow. Stick on a lo-fi playlist and he’ll chill in the corner all...

Otto Sausage Dog has very specific preferences. Grass is a gamble. Rain is a disaster. And if it’s more than two inches deep, it’s not a puddl...

The Set of 2 Pure Push Turtles from Janod is a wooden awakening toy designed for children from 12 months. This duo of turtles, one large and one sm...