New Play & Learn

Whether it is hauling treasures, building roads, or unloading the day’s sandy discoveries, the BECK sand truck is ready for every adventure. With i...

Cream ‘Berry’ Bunny has found her calling hosting the world’s coziest tea parties, where every guest gets a handpicked flower and a homemade cupcak...

Unleash endless creativity with our Magic Shape Set, featuring more than 450 premium soft foam magnetic pieces made for open ended play. From castl...

Amuseables Pink and White Marshmallows are devoted to the great outdoors. True, they’re not technically experts, but they do have matching boots, b...

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him ‘The Teddy Bears’ Picnic' or maybe ju...

Say hello to Silver Bunny – a timeless little hopper who’s as sweet as she is soft, and currently looking for a new friend. She’s not a member of ...

Say hello to the dear little hopper that started it all: the one, the only – Bashful Bunny! She’s a loyal friend and cheerful companion who always...

Adorable, snuggly and very, very cosy, let’s welcome the wonderful Peanut Penguin! Vintage-inspired in the baby-softest fur, he’s got icebergs full...

  Ridiculously huggable and so gosh-darn cute, Bashful Black and Cream Puppy is the perfect take-everywhere companion. His floppy black ears are ...

Say hello to the dear little hopper that started it all: the one, the only – Bashful Bunny! She’s a loyal friend and cheerful companion who alwa...

Cream Bunny is the serene heart of the Bunny family – and the world’s only certified lift music composer. As one of Bashful Bunny’s many, many rel...

The JORDY vehicles set supports open-ended storytelling and everyday exploration. Each piece is shaped for small hands and smooth movement, making ...

Take a piece of Dinkum World wherever you go with Olli Ella Violet the Dinky Bag Charm. This tiny plush keychain clips onto bags, keys, or backp...

Olli Ella Dinky Bag Charm Una the Unicorn is magic in miniature form ...all fluff, sparkle, and softness. She's perfect as a plush keychain for ...

Olli Ella Dinky Bag Charm Dante the Dragon might be pocket-sized, but he’s on fire with personality! Made for clipping onto backpacks, pencil ca...

Meet Lamby Pookie, the fluffiest little Cozy bag charm you can clip and cuddle. This mini plush lamb hops onto keys, backpacks, belts, and bags for...

Meet Finnley Fox Bag charm - the tiniest Cozy of them all. This mini plush bag charm is a snug little version of our bestselling Cozy Dinkum, ready...

Meet Fawny Lala, the limited-edition, pocket-sized Cozy bag charm bringing a sprinkle of holiday magic wherever you clip her. This teeny fawn charm...

Meet Bunny Flopsy, a soft pink bunny with long, floppy ears in a pocket-ready charm. This tiny plush bag charm is a snug little take on our beloved...

Why You’ll Love It: Meet Sprinkle the Kittycorn, a curious little companion who always follows the sparkle. Made for magical play, soft cuddles, an...

Why You’ll Love It: Meet Bon Bon the Kittycorn, a gentle little companion who is always in search of the cosiest spot, especially if it’s in your a...

Winnie Witch from Dinkum Dolls by Olli Ella is the green-haired witch of the Boo Bunch and Lottie Lollipop's very best friend. While Lottie loves c...

Scully Skeleton from Dinkum Dolls by Olli Ella loves to dance and is always going bump in the night. His favourite move is called "The Rattle", whi...

The Binky Kitten Kiki White by Olli Ella is a sweet little kitten that will instantly win children's hearts. With her soft feel, loving details, an...

Why You’ll Love It: Yara Unicorn is wonderfully dramatic about absolutely everything. Tiny rain shower? Tragic. The wrong colour cupcake? Devastati...

Why You’ll Love It: Dax Dragon desperately wants to look mysterious and powerful but keeps getting distracted by shiny things. Dax collects little ...

Why You’ll Love It: Yuna Unicorn takes her job as Rainbow Realm’s official wish-maker extremely seriously. Shooting stars, birthday candles, eyelas...

 Locks, latches, keys, etc... kids can’t get enough of them! Therefore, why not gift them their very own padlock board so that they can discover, t...

Every Halloween party seems to improve the moment Amuseables Garlic arrives.Some guests bring stories. Some bring snacks. Garlic somehow brings vib...

In preparation for his upcoming forest quest, Amuseables Peanut decided to “gear up” in a Yeti Outfit – just in case anything went bump in the nigh...

Carry a little cosmic cheer wherever you're headed with the Zodihop Luxe Bunny Bag Charm. Capturing Zodihop Luxe Bunny's spirit of ex...

Amuseables Peanut has defied the odds. After the news broke that this class clown was now Star Student, everyone blinked twice – except for Pea...

Flufflet Bunny is a performer through and through. Give her a stage and a beat, and she’s in her element.  As the dancer of the Flufflet Street T...

Inspired by resident bookworm Blushkin Blossom Luxe Bunny’s signature floral ears and dreamy demeanor, this charm brings a touch of elegance to ...

This pastel purple accessory is inspired by Thistlepop Blossom Luxe Bunny – gardening visionary, and owner of the world’s most extravagant tre...

A natural-born optimist, Amuseables Siofra Shamrock, can find the silver lining in any situation. Her glass isn’t half full; it’s positively overfl...